Zappix Blog

Is Your Business Ready For The New Era Of CX? Customer expectations have changed drastically over the past few years. To keep up, businesses must focus on these six improvements. ••• This story focuses on how to solve the problems raised in an earlier blog,“Is Your Business Struggling Under The...

4 Major Market Shifts That Affect Your Customer Preferences Consumer behaviors are changing almost as fast as technology. These four main market shifts explain what customers want and why. By JOHNNY ROSA One of the hottest buzzwords in customer experience right now is “digital.” There’s a good reason. Technology has...

Is Your Business Struggling Under The Weight of Legacy? Layers of disparate departments and innovations are preventing modern corporations from adapting to the speed and flexibility of new technology By SCOTT MATTOCKS Corporations today feel how customer expectations are shifting. The rise of social media and other technological innovations are...

How retail companies handle order issues directly impacts customer satisfaction, and stands out as the most critical step in the retail customer journey. Every item shipped to customers’ doors is the culmination of a massive process of ideation, manufacturing, marketing, selling, and logistics. Every piece of the retail puzzle must...

Can Utility Companies Catch Up With Customer Expectations? Modern consumers demand instant gratification and easy communication, but utilities have struggled with connecting to the right channels at the right pace By YOSSI ABRAHAM Modern customer service transcends industries. Consumers compare their experience working with Amazon to the experience they get...

No-shows cost thousands in revenue, reduce accessibility, and lower productivity — here’s how to stop them. Patients have a lot on their plates. Doctors do too. Fitting necessary appointment time into everyone’s schedule is one of the most important challenges facing any healthcare provider. Scheduling tools and patient management suites...

Clear Communication Says The Right Thing At The Right Time Sending the right message to customers when they need to see it can save companies money and greatly improve customer experience By JOHNNY ROSA In a world of instant gratification and seemingly even faster communication, sending the right messages to...

Why Robotic Process Automation (RPA) Is the Government’s Favorite Automation Tool Key boosts to efficiency and productivity without the lengthy project timelines and rising costs of true AI and Machine Learning implementations By JOHNNY ROSA TheModernizing Government Technology Actofficially calls on government agencies to apply for “modernization funding” and upgrade...

CX closes new leads and keeps customers loyal, and the competition is heating up. Customer experience is the driving force behind business strategies in 2018. In order to encourage new leads to make a purchase or turn your previous customers into regulars, you have to ensure interactions are positive and...

The Business Leader’s Guide To Automation The age of automation is upon us, but which technology is right for businesses? By JOHNNY ROSA The age of bots and automation is upon us. Chatbots made a big splash in 2016, Robotic Process Automation has been emerging as a disrupting force since...

On Demand Expectations: The Next Generation’s CX How smartphones and instant gratification have transformed customer expectations and created a new way forward for CX innovation. By YOSSI ABRAHAM Our modern culture has developed a need for speed that has quickly embedded itself across industries. An entirelynew workforcehas emerged. The work-on-demand...

Building a Strong Brand Through Authentic Advocacy Authenticity builds real loyalty from advocates when it makes a noticeable impact on businesses. By GUEST AUTHOR In today’s online marketplace, it can be a struggle to stand out from the crowd. Your would-be customers are deluged with marketing messages from the moment...

Everyone Wants To Improve CX, But What Does That Mean? We’ve spoken with business leaders in every department at multiple organizations and found out what’s important to their CX initiatives. By RYAN McCOLGAN Customer experience is vital to every dimension of business in the age of the customer. We are...

How Can Businesses Make Sure We Communicate Effectively In A World Full Of Messages? A three-step guide for effective customer interactions in 2018 By JOHNNY ROSA Properly communicating a message is a critical task for any enterprise. It wouldn’t matter if a business sold the best product ever created. If...

Today’s consumers are demanding more from brands than ever before. Customer service has become a round-the-clock job and in order to remain successful, businesses need to be attentive to these requests. The advancement of technology has not only contributed to the level of service customers expect but also a business’...